SaaS sales refers to the process of selling software as a service (SaaS) to businesses or individuals. SaaS is a cloud-based software solution that allows users to access and use software applications via the internet, rather than installing and maintaining software on their own computers or servers. SaaS sales involves identifying potential customers, pitching the benefits of the software, and closing deals to secure subscriptions or licenses for the service. SaaS sales may also involve ongoing customer support and upselling additional features or services.